We optimized the MED-EL logo based on a design draft created
by milani d&c. This work included:
- Reworking the M in the logotype (straightening the diagonals so
its impression is that of an original M) and balancing out the logotype - Optimizing the symbol (implant)
- Optimizing the negative white version
- Logo families for the symbol and wordmark, label, and symbol
- Developing two sizes (M, L) in spot color red, spot color gray, 4C red,
4C gray, and black